Managing Intangible Ethical Assets: Enhancing Corporate Identity, Corporate Brand, and Corporate Reputation to Fulfill the Social Contract

Name: Managing Intangible Ethical Assets: Enhancing Corporate Identity, Corporate Brand, and Corporate Reputation to Fulfill the Social Contract
Author: T.C. Melewar

by T.C. Melewar · 1 review · 2014

Reviewed by	Journal	Date	Access
T. C. Melewar	Business Ethics Quarterly	2014-04-01	Restricted

Applied & Professional Ethics

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